. . .
ex plo ra tion
e
e
/ ekspl 'rāSH( )n/
noun
The action of traveling in or through an unfamiliar area in order to learn about it.
. . .
ex plo ra tion
e
e
/ ekspl 'rāSH( )n/
noun
The action of traveling in or through an unfamiliar area in order to learn about it.
| Art Director & Creative Explorer
PENGUIN
AUDIOBOOKS
Product Innovation
Audiobooks have transformed the book world. But many readers don't like audiobooks, because they lack the interactivity of physical books and ebooks. So how do we make audiobooks more interactive? Introducing SAGE by Penguin, the Smart Audiobook Guided Experience. Using AI powered smart technology, listeners can learn new words, ask questions about characters or places in the book, save their favorite quotes and characters, record their thoughts, learn the definitions of certain words, hear quotes from the author, and answer book club style prompts.
THE RESEARCH
THE FEATURES
Sage is automatically enabled when the smart device detects the audiobook is a Penguin book. Listeners can interact with the book using these commands.
Author Commentary
At certain points in the book, the listener can choose to hear the author's commentary.
SAGE, what does the author have to say about this chapter?
AUTHOR COMMENTARY
SAGE automatically pauses the audiobook when the listener starts speaking to SAGE or another person.
Auto Pause
AUTO PAUSE
SAGE, what's the book club prompt for this chapter?
Book Club Prompt
At the end of each chapter, the listener can answer a book club style prompt.
BOOK CLUB PROMPT
SAGE, add a bookmark here.
Bookmark
The listener can bookmark a passage and view it in their Penguin account.
BOOKMARK
BOOKMARK
BOOKMARK
SAGE, play The Hitchhiker's Guide to the Galaxy at double speed.
Change Speed
The listener can ask SAGE to change the speed of the audiobook's narration.
BOOKMARK
CHANGE SPEED
CHANGE SPEED
SAGE, who is Zaphod Beeblebrox again?
Character Glossary
The listener can ask SAGE to remind them of who a character is.
CHARACTER GLOSSARY
SAGE, I'd like to add a comment on this passage.
Comment
The listener can comment on a passage and view their comments in their Penguin account.
COMMENT
SAGE, what does gourmand mean?
Dictionary
The listener can ask SAGE what a word means.
DICTIONARY
SAGE, remember Marvin as a favorite character because I like what he said...
Favorite Character
The listener can ask SAGE to save their favorite characters to their Penguin account.
FAVORITE CHARACTER
SAGE, highlight that last bit starting at I don't want to die now.
Highlight
The listener can ask SAGE to highlight a passage and view it in their penguin account.
HIGHLIGHT
HIGHLIGHT
SAGE, go back to the lest mention of Trillian.
Keyword Search
The listener can ask SAGE to search for a certain point in the book using a keyword.
KEYWORD SEARCH
SAGE, where is Betelgeuse Five in relation to Earth?
Map
The listener can ask SAGE where a location in the book is in relation to another.
MAP
SAGE, what is a Babel fish?
Object Glossary
The listener can ask SAGE what an object is or what an object means in the book.
OBJECT GLOSSARY
SAGE, repeat the last minute.
Repeat
The listener can ask SAGE to repeat the last sentence or a specific amount of time.
REPEAT
REPEAT
SAGE, rewind to the beginning of chapter 3.
Rewind
The listener can go back to a previous chapter or timestamp.
REWIND
SAGE, skip ahead to the next chapter.
Skip Ahead
The listener can skip ahead to a future chapter or timestamp.
SKIP AHEAD
SEE SAGE IN ACTION
Learning New Words (Dictionary)
Asking Questionsa About Characters (Character Glossary)
Hearing Quotes from the Author (Author Commentary)
Answering Book Club Prompts
THE WEBSITE
CREDITS
Art Direction: Krista Stanley (me)
Copywriting: Lauren Sitterly
Creative Brand Management: Cody Colvin